Digital Marketing Principles: Understanding of SEO, SEM, content marketing, and social media marketing.
SEO and SEM Skills: Proficiency in optimizing content and managing paid search advertising.
Content Creation: Ability to create engaging, brand-aligned content across various formats.
Social Media Management: Skills in managing different social media platforms and creating engaging content.
Data Analysis: Competence in using tools like Google Analytics to measure campaign effectiveness.
Email Marketing: Experience in email marketing strategies and using email marketing software.
Adaptability: Keeping up-to-date with the ever-changing digital marketing landscape.
Design Skills: Basic knowledge of design software for creating visual content.
Communication Skills: Strong written and verbal communication for crafting marketing messages.
Strategic Planning: Ability to develop and execute digital marketing strategies.
CRM Knowledge: Familiarity with CRM tools and customer engagement strategies.
Marketing Automation Tools: Knowledge of software to streamline marketing efforts.
Budget Management: Understanding of budget allocation for digital marketing channels.
Collaboration: Ability to work effectively in a team environment.